LinkedIn is eminently the business platform among social media channels. For users with a personal page, it is used, among other things, as a digital CV and business card. But what about your company page?
Your company page within LinkedIn serves mostly the same purpose as your personal page: it is the calling card of your company. With options such as adding a tagline and a call to action button to the page, it has become increasingly easier to show off your company identity. LinkedIn also offers the possibility to repost employee posts. Employees can, therefore, be very well involved in the creation of relevant content.
For SEO purposes, it is also essential to accurately organize your business page on LinkedIn and keep it active. When you search for your company in search engines, there is a big chance that the LinkedIn page will also come up. It is, therefore, crucial that the page has the right appearance.
At FindFactory, we are experienced in drafting and maintaining successful content on LinkedIn. Are you curious about the possibilities for your brand or company? Do not hesitate to contact us!
Would you like to know more about the advertising possibilities within LinkedIn? That is great because we have also devoted a page to that. Take a look!